10 Best AI Tools for Business in 2025

In 2025, startups, enterprises, and every organization in between are feeling the pressure to stay competitive. Artificial intelligence (AI) tools for business are the solution, transforming how companies and their teams work by delivering real results at scale. In fact, according to McKinsey, 78% of companies use AI to carry out at least one business function.

Our guide to AI development solutions provides targeted insights about some of the leading platforms on the market so you can choose the right option for your company, allowing you to work smarter, get more done, and meet the needs of your customers with ease.

To that end, below is a closer look at some of the best AI tools for businesses in 2025.

Choosing an LLM

Behind the majority of the best AI tools for business are large language models (LLMs), which power tasks like content creation, data analysis, and more. And as the AI race continues to heat up, ChatGPT, Gemini, and Claude have emerged as the leaders of the pack.

Here’s a look at what each of them has to offer. As you’ll see, choosing a model is largely a matter of preference:

ChatGPT (OpenAI)

ChatGPT remains a powerhouse and serves as the foundational LLM for several of the best AI tools for business. It excels at content writing, customer service, coding assistance, and brainstorming. You can use it to automatically generate FAQs, standard operating procedures (SOPs), and marketing copy.

The platform has an intuitive interface, and with each upgrade, it becomes more reliable and less prone to going off the rails (making up stats or sources); GPT-4o, in particular, is its most powerful iteration yet. Couple that with a free plan and paid subscriptions starting at just $20/month, and ChatGPT is accessible from the largest of enterprises to the newest startups.

Gemini (Google AI)

Gemini is a multimodal AI that can generate text, code, images, and video content for just about any department. In particular, it’s a go-to for research-heavy tasks and summarizing complex data. And since it integrates with Google Workspace, helping your team be more productive in Docs and Sheets, Gemini can be a great fit if your business is looking for a flexible co-pilot.

Claude (Anthropic)

Claude shines for its long-form writing and legal analysis capabilities, as well as its ability to carry out enterprise-grade tasks. The platform’s cautious, context-aware approach makes it one of the best AI tools for businesses handling sensitive documents or performing technical analysis. Though it may be less flashy than its competitors, Claude’s precision delivers exceptional accuracy.

Now that we’ve outlined the three most prevalent LLMs, let’s get into seven of the best niche AI tools for businesses in 2025.

Zapier — Automate Repetitive Workflows

Zapier simplifies your workflows by connecting apps without coding and automating repetitive tasks, like sorting emails or entering data. Zapier’s AI-powered Copilot crafts “if-then” logic in plain language, which means you can automate without heavy reliance on IT.

Ultimately, with Zapier, your team can save time, reduce errors (and the risk thereof), and scale across departments. The platform even offers a free plan so you can try before you commit. A paid plan starts at $29.99 per month, but discounts are available if you opt for annual billing. And even then, Zapier offers scalable pricing based on your subscription level and the number of tasks you need to perform each month.

GitHub Copilot — AI-Powered Code Completion

GitHub Copilot effectively revolutionizes coding for developers, making it one of the best AI tools for business. It autocompletes code in real time, slashing routine coding time and reducing errors. It is also compatible with various integrated coding environments, thereby helping your in-house development team get more done. The platform is also great for agencies building software-as-a-service (SaaS) tools.

Perhaps one of the most appealing aspects of GitHub Copilot, though, is its cost: Business plans start at just $19.99 per month, and each subscription provides access to ChatGPT for discussions as well as code reviews by Claude and Gemini 2.5 Pro.

HeyGen — Speaking AI Avatars

HeyGen redefines content creation, which is why it made our list of the best AI tools for business. In particular, the platform turns text into engaging video presentations using virtual avatars. Your team can use HeyGen to create multilingual marketing content or personalized video sales messages to drive greater engagement. And thanks to its drag-and-drop interface, the platform is accessible to users of all skill levels; you and your team will have no trouble learning your way around and can start making videos in no time.

HeyGen’s free version lets you create up to three 3-minute videos per month, and its paid plans start at $29 per month.

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Fathom — Summarize Meetings and Save Time

Fathom automates meeting tasks by recording, transcribing, and summarizing calls held on platforms like Zoom, Microsoft Teams, and Google Meet. It eliminates the need for manual note-taking, allowing participants to focus on the actual conversations and matters at hand. In turn, Fathom helps your team get more done and ensures that important tasks assigned during conferences don’t get lost in the shuffle.

Fathom’s Standard membership costs $19 per user per month and requires a minimum of two users. However, the company is offering a free version for businesses that are currently under contract with its competitors, like Gong. Eligible companies will enjoy free data migration and a free subscription to the Fathom platform until the end of their current contracts.

CallRail’s Conversation Intelligence — Analyze Sales Calls

CallRail’s Conversation Intelligence is a premium feature that easily ranks among the best AI tools for business for sales optimization. It analyzes call recordings, transcribing and tagging them to reveal lead quality, all while delivering insights into each representative’s performance, which you can use for evaluations and training purposes.

CallRail’s Conversation Intelligence plans start at $100 per month and may include additional usage fees. The volume-based pricing can make it tough to estimate the total cost, but the tool is undoubtedly worth it; you’ll save a ton of time by eliminating manual call reviews from your task list, and the insight it provides will help your team improve its lead generation, nurturing, and sales-making skills.

Canva’s Magic Studio — Visual Content Creation

Canva’s Magic Studio enables small teams to generate branded presentations, videos, and social posts effortlessly, with features like Magic Resize, Text-to-Image, and Instant Presentations streamlining design workflows even further. You’ll get access to all of Canva’s other tools, too, which makes a Magic Studio membership a wise investment for growing businesses that need to put together engaging visuals.

Access to Canva’s Magic Studio is part of Canva Pro and Canva Teams subscriptions. The former costs $15 per month, and the latter costs $10 per user per month (with a minimum of three users). In either case, Canva’s Magic Studio is a cost-effective and user-friendly tool, allowing your team to get started with no design experience.

Google Cloud Vision API — Best for Computer Vision

Google Cloud Vision API excels at analyzing images and extracting text. It can also detect objects, logos, and even emotions. It automates manual image classification tasks and can help you avoid subjective variances that occur when employees review images independently.

Specifically, Google Cloud Vision API is a great resource for the following:

• Retail (product cataloging)
• Insurance (damage detection)
• Compliance applications

The only major concern you may have with the platform is that its pricing model is a bit complex. The first 1,000 units (pages, images, etc.) it analyzes per month are free. Afterward, and up to the five-millionth unit each month, most detection features will cost $1.50 per 1,000 units. Pricing drops to $0.60 or $1.00 per 1000 units after that (depending on the task).

Web detection and Object Localization are two key exceptions to those rules. The former costs $3.50 per 1000 units, and the latter costs $2.25 per 1000 units after the first 1000 uses.